Ionosphere Creative

Distilling the function and process of a business into one distinct graphic representation takes a skilled eye, sure hands and unerring definition of color for application. While illustration involves unending detail, the art of logotype design is the ultimate demonstration of the concept of “less being more.”

Bill Beauchamp captures the soul of commerce and paints a distinct visual image using shape and color to render the essences down to an instantly recognizable graphic.

Beauchamp, the former Creative Director of several large agencies, excels at defining the common denominator that will determine brand recognition in all applications. With insight of the big picture, Bill looks at a given project with the perspective of creative, marketing and production.

Clients include; The Johnson & Johnson family of companies, Baxter Pharmaceuticals, Wyeth Labs, SmithKline Beecham, MNR Communications, Pharma Communications, Abbott Laboratories, Lederle Laboratories, Forest Laboratories, Amgen, Procter & Gamble, Searle, Pharmacia, Reed and Carnrick, Meadox Medicals and Rhone Poulenc.

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For more illustrations by Ionosphere visit Ionosphere.com